Modern Marketing Concept's new division Earthsponse will open its facilities to visitors on Monday, March 2nd at 10:00 a.m. EST for a look inside. Tours of the 75,000 square foot operation will feature all of MMC's services.
One major component of Earthsponse's business model is recruiting qualified dealer partners to market and install solar products from EPV, EnerWorks and Kyocera.
Earthsponse is targeting HVAC/plumbing, roofing, electrical and mechanical contractors to adopt solar solutions as part of their current business plan. Earthsponse provides qualified dealers the opportunity to enter the renewable energy market in 100 days with unique and high quality solar product offerings.
President Obama has declared that renewable energy will have the highest priority in his administration over the next four years.
New federal tax laws favoring solar energy reflect Obama's endorsement. The renewable energy industry has nearly doubled over the past two years. With the new policy, the industry will continue to expand and demand more qualified installers.
Training of Earthsponse dealers will take place at the Kirkwood facility, with ground level, hands-on installation training provided for various roofing surfaces, including flat, gable, rubber, asphalt and metal roofs.
Training includes both commercial and residential solar thermal, thin film and crystalline products and installations.
Earthsponse also offers start-to-finish sales and project management, direct marketing and lead generation, financial analyses and tax incentive support with a fully staffed bid desk for system design and technical support.
"A traditional distributor's relationship with a dealer ends with the shipment of the product. Our core competency in sales and marketing allows us to arm our dealers with resources to drive demand in a competitive marketplace," Jessica Surdey, Director of Marketing for Earthsponse, observed.
In addition to technical support, training classes will focus on the business of solar energy, sales and marketing, and product training. Specialized workshops offered through the Earthsponse 360 program will provide continuing education towards earning the NABCEP (North American Board of Certified Energy Practitioners) certification process.
Earthsponse is a division of Modern Marketing Concepts, a sales channel and marketing firm headquartered in Binghamton, New York. MMC specializes in two markets: building products and healthcare, with significant experience working with clients who sell their products through a distribution network supported by field sales personnel.
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